The Strategic Integration of Circular Economy Principles into Modern Marketing Practices: Redefining Sustainability


Daldiran K.

in: Current Marketing Studies, AKGÜN ZUHAL, Editor, Livre de Lyon, Lyon, pp.111-120, 2024

  • Publication Type: Book Chapter / Chapter Vocational Book
  • Publication Date: 2024
  • Publisher: Livre de Lyon
  • City: Lyon
  • Page Numbers: pp.111-120
  • Editors: AKGÜN ZUHAL, Editor
  • Erciyes University Affiliated: No