Examination of the antecedents and consequences of consumers’ attitudes towards mobile advertising

Sargın S., Leblebici Koçer L.

INTERNATIONAL JOURNAL OF MOBILE COMMUNICATIONS, vol.24, no.3, pp.256-282, 2024 (SSCI)

  • Publication Type: Article / Article
  • Volume: 24 Issue: 3
  • Publication Date: 2024
  • Doi Number: 10.1504/ijmc.2024.10056285
  • Journal Name: INTERNATIONAL JOURNAL OF MOBILE COMMUNICATIONS
  • Journal Indexes: Social Sciences Citation Index (SSCI), PASCAL, Aerospace Database, Business Source Elite, Business Source Premier, Communication & Mass Media Index, Communication Abstracts, Compendex, Educational research abstracts (ERA), INSPEC, Metadex, Civil Engineering Abstracts
  • Page Numbers: pp.256-282
  • Erciyes University Affiliated: Yes